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Enhancing sustainable entrepreneurship for private heritage houses

Regional and Local Affairs
Date: Tuesday, 06 November 2018 14:30 - 17:30

Venue: European Committee of Regions (RoomJDE51)

The 2018 European Year of Cultural Heritage is a unique, one-time-only opportunity to change the narrative surrounding private entrepreneurs of heritage houses to a more dynamic, forward-looking one, highlighting its innovative and entrepreneurial nature.

The European Historic Houses Association is harnessing this political momentum and is aiming at raising awareness on the contribution of family-owned heritage houses to Europe, to improve the legal frameworks, encourage participatory governance and promote innovative funding and management models.

The conference' proceedings will feed the project (EAC/2018/0313) Heritage Houses for Europe "Exchange & Innovate" financed by the EC and managed by the European Historic Houses, European Landowners'Organization, and IDEA consult.


14h30 Welcoming

15h00 Opening

  • Themis CHRISTOPHIDOU, Director-General, Directorate-General for Education, Youth, Sport and Culture
  • Rodolphe de LOOZ-CORSWAREM, Executive President, European Historic Houses

Moderator: Sneška QUAEDVLIEG-MIHAILOVIĆ, Secretary General, Europa Nostra

15h30 Panel 1: Contribution of European heritage houses to EU attractiveness

Keynote: Tom JONES, Member of the European Economic and Social Committee, Rapporteur on the own-initiative “The contribution of Europe’s rural areas to the 2018 Year of Cultural Heritage ensuring sustainability and urban/rural cohesion”

  • William CARTWRIGHT-HIGNETT, Coordinator Next Generation Group, European Historic Houses 
  • Eduardo SANTANDER, Executive Director, European Travel Commission

16h15 Questions & Answers

16h30 Panel 2: Development of new innovative business models to sustain heritage houses

Keynote: Ulla ENGELMANN, Head of Unit, European Commission, DG GROW, F.2: Clusters, Social Economy and Entrepreneurship

  • Bastien GOULLARD, Founder of Dartagnans start-up
  • Csilla HEGEDŰS, Château Bánffy de Bonțida, Electric Castle festival
  • Madina BENVENUTI, Founder of Mad’in Europe

17h15 Questions & Answers

17h30 Special message: Stéphane BERN, Journalist and Founder of Foundation Stéphane Bern pour l’Histoire et le Patrimoine, French Institute

Registrations and more information here





99-101 Belliardstraat 1040 Brussel


All Dates

  • Tuesday, 06 November 2018 14:30 - 17:30

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